Get Started: Where Are You on Your Journey?

When this is you:

Collateral is pretty, but it doesn't move deals.

How we help:

Build the next generation of content for all stakeholders. seller decks, partner one‑pagers, buyer briefs, demo scripts, reference kits. All tied to real pains by industry or workload.

Time to impact:

30-60 days to a field-ready content kit with usage instrumentation.

Target metrics:

• 25-40% increased first-meeting set rate when new collateral is used
• ≥70% increased field usage in 45 days (tracked via telemetry)

When this is you:

You have GSIs, GPU‑aaS, colo, and ISVs, yet no repeatable joint plays that sellers trust.

How we help:

• Map buyer pains to partner strengths
• Define roles, hand-offs, and offers
• Package 3-5 joint plays by industry/workload with proof assets and co-branded campaign kits

Time to impact:

• 2-4 weeks to 'Sprint to Proof'
• 30-60 days to ship repeatable plays

Target metrics:

• 8-15% increased partner attachment in top accounts (quarter over quarter)
• 10-20% increased partner-sourced/assisted pipeline share from 3-5 joint plays

When this is you:

Everyone says 'co-sell,' but overlap MAPs, chase lists, and next steps are missing.

How we help:

Orchestrate overlap with MAP sprints. build the lists, schedule joint meetings, set weekly stand‑ups, and drive stage progression with clear owners and next actions.

Time to impact:

• 2-4 weeks to first meetings and movement
• 90-day cadence to scale

Target metrics:

• Secure 15-25 joint meetings in 30 days (first overlap sprint)
• 35-50% increased meeting opportunity conversion with clear owners/next actions

When this is you:

You're announcing the offer, you need pipeline, references, and a demo path—fast.

How we help:

• Craft the market story, reference architecture, and demo flow
• Align the right partners
• Run micro-campaigns (MDF/BDF), field briefings, and a 'customer-zero' pilot to create proof early

Time to impact:

30-60 days to pipeline and first references.

Target metrics:

• 20-35% increased opportunity conversion on the new use case
• ≤45 days reduction to first customer reference

When this is you:

Sourced vs. assisted pipeline, attach rate, and cycle time aren't visible or trusted.

How we help:

Wire a single view of partner revenue dashboards for sourced/assisted pipeline, attach, cycle time, and influence—plus a QBR pack and scorecards that keep everyone accountable.

Time to impact:

• 2-4 weeks to wired dashboards
• One quarter to stable reporting rhythm

Target metrics:

• 15-25% increased forecast accuracy (commit vs. actual)
• 20-30% reduced deal cycle time with partners attached